Acer Building A Dual-Core Atom Netbook [To Rival Similar Model From Asus]

Acer is not cutting its main netbook competitor any slack and is going to release its own dual-core Atom netbook soon. This development comes from newly leaked development details from deep inside Acer. The new model is going to be called D255 and it is going to go on a head to head collision course with Asus’ Eee PC 1215N.

The Eee PC 1215N is a fairly new model from Asus and it is their first to sport the new dual-core Atom N550 chip. Atom of course, already had a dual-c0re chip before this — the N330. But that was not meant for use in portables, for power consumption issues of course. Intel has been hard at work developing a chip that will work well for netbooks and still be able to run twin cores simultaneously. The Atom N550 has two chips running at 1.5GHz each and thus gives the whole system a significant power boost.

The difference will especially show in multi-tasking performance, which is a processor oriented job. However, other than the processor details, little else is known about this forthcoming Acer netbook model. It is believed that the D255 will actually resemble the D260 in terms of the other hardware features and looks. The D255 is expected to have different color options and perhaps a chrome trim. So nothing out of the ordinary is to be expected from this release.

There’s one thing that might differentiate the two competing models from Acer and Asus respectively, quite distinct from each other. Whilst Asus’ model uses the NVIDIA ION 2 graphics to deliver superior graphics and 3D performance, Acer’s model might be paried with an ordinary Intel onboard graphics. But less graphics performance also means longer battery life and vice versa. So it might be a close one after all.


Asus Eee PC 1201PN Gets Bested By 1215N

The rate at which the netbook market is moving, buying one is becoming more like trying to hit a moving target. The Asus Eee PC 1201PN was looking pretty sweet when it was announced. Powerful new Atom Processor, NVIDIA Ion, etc. But now we have word that Asus is bringing out a better model called the 1215N that will have the yet to be released Atom N500 dual-core processor and NVIDIA Optimus intelligent graphics switching technology along with the ION.

If that is tempting you to wait the thing out, you are surely not the only one. But there is a problem here. It seems like the 1201PN and the 1215N are due to be out at the same time this year. The 1201PN is supposed to be out in May/June and the 1215N is supposed to be out around June. If that is the case, I cannot see how Asus intends to differentiate between the two offerings.

Thsi kind of confused product release is not going to go down well with the market. Of the many things that they teach you at marketing boot camp, I am sure “do not confuse your customers” is amongst the top 10 tenets. Still, it seems like nothing can detract Asus from their throw it all on the wall and see what sticks approach.

In the meantime, Asus is also going to coming out with their own tablet computer in competition with Apple’s iPad. That is going to dilute the company’s marketing efforts further mote. However they intend to handle it, I do not know but I do think it is time for the company to cut down on their ever mutating line up netbooks and offer a few models that are solid contenders. People like clearly defined lines.

Release of both models will vary by country. The announced time frame likely applies to Asus’ main markets like parts of Asia and Europe and also perhaps US.